Rules and ethics
How Ofcom's Broadcasting Code shapes connected TV ad clearance
Connected TV advertising clearance in the UK: how Ofcom Code Sections 1, 2 and 9 interact with BCAP, Clearcast and broadcaster sign-off.
Topic
ofcom
Operations
How to plan connected TV frequency capping in the UK
Plan connected TV frequency capping for UK campaigns: choose the audience unit, set a campaign cap, match it to each CTV environment and review reach weekly.